Get the Message Out
Marketing
campaign concept | visual + social media assets | copywriting | advertising
A strong message moves people to action. The right content takes time and effort to develop. It's not enough to just have a website or social media accounts. Developing a concept that resonates with your target audience is the key to connecting and driving them to take action.
The marketing strategy may involve a variety of tactics, ranging from billboard placement, radio spots, print advertising, and digital marketing. Focusing on goals, capacity, and workflow, Third Sun empowers you with the right tools so your channels work for you. More than a content strategy, a marketing campaign is a comprehensive approach to achieving a particular outcome.
We help you think through every angle — from the creative concept, taglines, and visual elements — making your message come to life. Fighting through the noise to communicate with your audience requires well-written, succinct content with personality and authenticity, paired with visual assets that appeal emotionally.
Specific campaigns can help push your brand beyond its current confines by developing messaging with a specific audience and goal in mind. Our research often includes interviews and surveys to uncover new angles and valuable perspectives. Asking good questions and listening are essential.
The overall goal is to create well-written text, clear calls to action, and stunning visual impact. But the effort doesn't end with the campaign roll-out or website launch. Good content deserves to be repurposed across all your communication channels and leveraged to drive results.
Third Sun can help you build a comprehensive marketing strategy to meet your objectives, putting together the right elements from copywriting to photography.